Lauren protects the intangible capital anchoring every client’s business: brand equity, proprietary information, and creative content.
Lauren works hand in hand with clients from a wide range of industries to create and execute customized intellectual property protection programs that align their goals with the practical realities of emerging e-commerce trends.
Although Lauren has experience litigating a wide range of commercial disputes, she has focused primarily on protecting clients’ intangible assets. She regularly counsels on brand protection strategy and mitigation of risk in connection with the launch of new marketing campaigns. Lauren has designed and implemented trademark enforcement programs for clients ranging from startups to large, international corporations. She also assists clients in securing, protecting, enforcing, and licensing other intangible assets, from copyright to trade secrets to publicity rights.
