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Stage 7 - Talent Acquisition
Recorded on October 21st '25 / 11:40 AM to 12:00 PM CEST

Becoming a Talent Magnet: What Other Industries Can Learn from the Hardest-to-Hire Sectors

Case Study
Stage 7 - Talent Acquisition | Room W6 View on map →

Lessons in Reinvention from Companies That’ve Turned Reputation Challenges into Employer Brand Strengths

What can mainstream industries learn from those with the hardest stories to tell? From tobacco to mining, some sectors have had to work harder - and smarter - to attract top talent. Their strategies offer surprising insights for us all.

Speaker
Balázs Fogarasy
Global Employer Brand Lead
BAT
Read more

Attracting talent is tough but doing so in an industry with legacy baggage, public scrutiny or ethical complexity is even tougher. And yet, companies in these sectors are quietly leading the way in employer brand reinvention. This session explores what more conventional industries can learn from those who’ve had to fight for credibility. It’s a candid look at how redefining candidate experience, using tech with purpose, and aligning internal culture with external promise can turn perception into power and help any business become a true talent magnet.

Key Takeaways:

  • Why industries with the hardest reputations are often the boldest innovators in talent strategy
  • The power of transparency and values-led hiring in building trust with candidates
  • How to craft an EVP that reflects real change not just polished messaging
  • Using AI to reduce friction and add warmth across the hiring journey
  • Practical takeaways for any organisation looking to refresh how it attracts, engages and retains talent
See the 2025 Agenda
See the 2025 Agenda
Speaker
Balázs Fogarasy
Global Employer Brand Lead
BAT
Read more