In today’s hiring climate, it is vital to build a strong, authentic, and consistent global employer brand and to base brand development and employer branding activities on solid data. A global Employer Branding Team has implemented a powerful analytics and KPI approach and process to measure employer attractiveness and generate insights on all relevant internal/external target groups across all Lidl countries from a 360 perspective.
Hear more on:
- Turning Employer Branding into a People Strategy
- Building a People Strategy around data
- Thinking in terms of process, not product