Blind, a workplace gossip and career advice app, has raised $37 million.
The company’s Series C was co-led by South Korean venture capital firm Mainstreet Investment, Cisco Investments, and Pavilion Capital, says TechCrunch.
Blind allows pseudonymous employees to speak to each other about what is happening at work, enabling them to swap notes on everything from policies, layoffs, and promotions.
Kyum Kim, Blind’s co-founder and general manager, told TechCrunch about user behavior on the app.
“Usage used to peak during the commute times,” Kim said. “8-10 am before COVID-19 and then after work., 7-10 pm was another timeframe that people used to use Blind a lot. But now, it has kind of flattened out [throughout the day].”
According to Kim, usage is now peaking around 2 pm, with users reportedly logging in 30 times per month over about 13 to 15 days.
Blind’s uptick in usage may be explained by the rapid rise of remote work brought about by the pandemic and feelings of isolation and detachment among workforces.
TechCrunch says Blind is now creating tools around pulse surveys to give HR leaders better insight on employee sentiment.
“People are just more honest on our platform versus these company-sponsored channels,” Kim added.
Additionally, the company is also working on “Talent by Blind,” a new platform that would serve as a top-of-funnel for companies’ recruitment drives.
Yessi Bello Perez is a contributor at UNLEASH. The former editor of UNLEASH, Yessi is a seasoned technology and business journalist passionate about technology, people, and the future of work. She is a regular contributor to Times Radio in the UK. She also co-hosted a podcast for fDi Intelligence (Financial Times) and wrote a column about rising startup ecosystems. Yessi’s work has featured in several other leading publications including the Evening Standard, The Next Web (TNW), and UKTN. She is a sought-after panelist, event host, speaker, and moderator at technology events.